LIBRI
Serena Cascioli
“Il marketing strategico nei servizi sanitari. La filosofia e gli strumenti operativi“, Franco Angeli, Italia 1999
Carlo Cattaneo
“La riorganizzazione dei sistemi sanitari in Europa: finanza, marketing e produzione in sanità“, Giuffré, Italia 1999
Sergio Cherubini
“Esperienze di marketing sanitario“, Franco Angeli, Italia 2000
Giuseppe Favretto
“Il cliente nella sanità“, Franco Angeli, Italia 2002
“Organizzare la soddisfazione in sanità“, Franco Angeli, Italia 2007
Giuseppe Festa
“Evoluzioni del marketing management nelle aziende sanitarie. Scenari e soluzioni ICT“, Giappichelli, Italia 2003
Antonio Foglio
“Il marketing sanitario“, Franco Angeli, Italia 2007
Philip Kotler – Roberta N. Clarke
“Marketing for health care organizations“, Prentice Hall, USA 1987
Erika Mallarini
“Fiducia in sanità, non solo marketing“, EGEA, Italia 2004
Paul Pilzer
“La nuova rivoluzione del benessere“, Franco Angeli, Italia 2007
Eugenio Santoro
“Web 2.0 e Medicina“, Il Pensiero Scientifico Editore, Italia 2009
Richard K. Thomas
“Marketing health services“, Health Administration Press – AUPHA Press, USA 2005
RIVISTE
Marketing Health Services
AMA (American Marketing Association) – www.marketingpower.com
PUBBLICAZIONI
Denis J Protti
“Patient Relationship Management: Streamlined Approaches for Defragmenting Healthcare“, NHS Connecting for Health
http://www.connectingforhealth.nhs.uk/newsroom/worldview/protti11
Commission of the European Communities, Information Society & Media DG
“Connected Health: Quality and Safety for European Citizens report“, 12 September 2006
http://ec.europa.eu/information_society/activities/health/docs/policy/connected-health_final-covers18092006.pdf
Bibliografia AGENAS su Empowerment
Commissione delle Comunità Europee (2007), Libro Bianco “Un impegno comune per la salute:
Approccio strategico dell’UE per il periodo 2008-2013”, Bruxelles.
Cox E.O., Parsons R.J. (1994), Empowerment-oriented social work practice with the elderly,
Brooks/Cole Pub. Co., Pacific Grove.
Freire P. (1970), Pedagogy of oppressed, The Seabury Press, New York.
Iscoe I. (1974), Community psychology and competent community, American Psychologist, 29:
607-613.
Laverack G., Labonte R. (2000), A planning framework for community empowerment goals within
health promotion, Health Policy and Planning, 15(3): 255-262.
Rappaport J. (1984), Studies in empowerment: Introduction to the issue, Prevention in Human
Services, 3: 1-7.
Speer PW, Hughey J. (1995), Community organizing: an ecological route to empowerment and
power, American Journal of Community Psychology, 23(5): 729–748.
Swift C., Levine G. (1987), Empowerment an emerging metal health technology, Journal of
Primary Prevention, 8: 71-94.
Wallerstein N. (2006), What is the evidence on effectiveness of empowerment to improve health?,
Copenhagen, WHO Regional Office for Europe (Health Evidence Network report;
http://www.euro.who.int/Document/E88086.pdf, December 2007)
WHO (1978), Declaration of Alma Ata, Geneva, World Health Organization
WHO (1986), Ottawa Charter for Health Promotion, Geneva, World Health Organization.
WHO (1998), The Jakarta Declaration on Leading Health Promotion into the 21st Century,
Geneva, (World Health Organization;
http://www.who.int/healthpromotion/conferences/previous/jakarta/declaration/en/print.html,
December 2007).
WHO (2005), The Bangkok Charter for Health Promotion in a Globalized World, Geneva (World
Health Organization;
http://www.who.int/healthpromotion/conferences/6gchp/hpr_050829_%20BCHP.pdf, February,
2008)
Zimmerman M.A. (2000),“Empowerment theory: psychological, organizational and community
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