Bibliografia

LIBRI

Serena Cascioli
Il marketing strategico nei servizi sanitari. La filosofia e gli strumenti operativi“, Franco Angeli, Italia 1999

Carlo Cattaneo
La riorganizzazione dei sistemi sanitari in Europa: finanza, marketing e produzione in sanità“, Giuffré, Italia 1999

Sergio Cherubini
Esperienze di marketing sanitario“, Franco Angeli, Italia 2000

Giuseppe Favretto
Il cliente nella sanità“, Franco Angeli, Italia 2002
Organizzare la soddisfazione in sanità“, Franco Angeli, Italia 2007

Giuseppe Festa
Evoluzioni del marketing management nelle aziende sanitarie. Scenari e soluzioni ICT“, Giappichelli, Italia 2003

Antonio Foglio
Il marketing sanitario“, Franco Angeli, Italia 2007

Philip Kotler – Joel Shalowitz – Robert J. Stevens – Giuseppe Turchetti
Marketing per la Sanità: logiche e strumenti“, McGraw-Hill, USA 2010

Philip Kotler – Roberta N. Clarke
Marketing for health care organizations“, Prentice Hall, USA 1987

Erika Mallarini
Fiducia in sanità, non solo marketing“, EGEA, Italia 2004

Paul Pilzer
La nuova rivoluzione del benessere“, Franco Angeli, Italia 2007

Eugenio Santoro
Web 2.0 e Medicina“, Il Pensiero Scientifico Editore, Italia 2009

Richard K. Thomas
Marketing health services“, Health Administration Press – AUPHA Press, USA 2005

RIVISTE

Marketing Health Services
AMA (American Marketing Association) – www.marketingpower.com

PUBBLICAZIONI

Denis J Protti
Patient Relationship Management: Streamlined Approaches for Defragmenting Healthcare“, NHS Connecting for Health
http://www.connectingforhealth.nhs.uk/newsroom/worldview/protti11

Commission of the European Communities, Information Society & Media DG
Connected Health: Quality and Safety for European Citizens report“, 12 September 2006
http://ec.europa.eu/information_society/activities/health/docs/policy/connected-health_final-covers18092006.pdf

Bibliografia AGENAS su Empowerment

Commissione delle Comunità Europee (2007), Libro Bianco “Un impegno comune per la salute:
Approccio strategico dell’UE per il periodo 2008-2013”, Bruxelles.

Cox E.O., Parsons R.J. (1994), Empowerment-oriented social work practice with the elderly,
Brooks/Cole Pub. Co., Pacific Grove.

Freire P. (1970), Pedagogy of oppressed, The Seabury Press, New York.

Iscoe I. (1974), Community psychology and competent community, American Psychologist, 29:
607-613.

Laverack G., Labonte R. (2000), A planning framework for community empowerment goals within
health promotion, Health Policy and Planning, 15(3): 255-262.

Rappaport J. (1984), Studies in empowerment: Introduction to the issue, Prevention in Human
Services, 3: 1-7.

Speer PW, Hughey J. (1995), Community organizing: an ecological route to empowerment and
power, American Journal of Community Psychology, 23(5): 729–748.

Swift C., Levine G. (1987), Empowerment an emerging metal health technology, Journal of
Primary Prevention, 8: 71-94.

Wallerstein N. (2006), What is the evidence on effectiveness of empowerment to improve health?,
Copenhagen, WHO Regional Office for Europe (Health Evidence Network report;
http://www.euro.who.int/Document/E88086.pdf, December 2007)

WHO (1978), Declaration of Alma Ata, Geneva, World Health Organization

WHO (1986), Ottawa Charter for Health Promotion, Geneva, World Health Organization.

WHO (1998), The Jakarta Declaration on Leading Health Promotion into the 21st Century,
Geneva, (World Health Organization;
http://www.who.int/healthpromotion/conferences/previous/jakarta/declaration/en/print.html,
December 2007).

WHO (2005), The Bangkok Charter for Health Promotion in a Globalized World, Geneva (World
Health Organization;
http://www.who.int/healthpromotion/conferences/6gchp/hpr_050829_%20BCHP.pdf, February,
2008)
Zimmerman M.A. (2000),“Empowerment theory: psychological, organizational and community
levels of analysis”. In: Rappaport J., Seidman E., eds. Handbook of community psychology. New
York, Kluwer Academic/Plenum Publishers: 43–63.


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